Land Customers With a Marketing Bribe

Topics:
Marketing Strategy
Tags:
Entrepreneur.com Inc.,
Entrepreneurship,
Incentive,
Management,
Marketing,
Sales,
Sales Force Management
Source:
Entrepreneur.com

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Overview: Getting attention is the number-one goal of any marketing campaign. One of the ways to get this necessary attention is to offer something of value to the target prospect. The offer can be in the form of an incentive to reply for more information, an incentive to buy something, or something of value to continue a relationship and ongoing dialogue.

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Format: HTML | Date: Dec 2005 | Pages: 3

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