Good Communication Is Essential for Successful Mergers and Acquisitions
- Topics:
- Mergers,
- Public Relations
- Source:
- Cutting Edge PR
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Overview: Good communication is essential to successful mergers and acquisitions. The communication role needs to begin during the preliminary stages to set the scene. Too often the communication doesn't start until too late. Mergers and acquisitions go through three broad phases. Overwhelming experience indicates directly or indirectly that people issues are the main reason for takeover failures. And communication is central to the people issues.
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