Walking a Fine Line Between Inspiration and Intimidation
- Topics:
- Employee Handbook,
- Intranets
- Tags:
- Commitment,
- Human Resources,
- Job,
- Job Satisfaction,
- Recruitment & Selection,
- Workforce Management
- Source:
- Holtz Communication + Technology
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Overview: Employee commitment and job satisfaction are the twin holy grails of employee communication, often overlooked in the tactical rush to produce knockout publications, intranets, events, and other internal communication tools. Building commitment and satisfaction should serve as the foundation for all internal communication efforts. Commitment is the rational choice employees make to dedicate their energies to supporting organizational goals and initiatives. (Commitment is different from loyalty, an emotional response that employees once felt for organizations that promised them job and income security.) Similarly, job satisfaction is different from happiness.
(Is this item miscategorized? Does it need more tags? Let us know.)
Format: HTML | Date: Mar 2004 | Pages: 3
