Sage Software Case Study: Watlow Electric
- Topics:
- CRM,
- Sales Force Design
- Tags:
- Customer Relationship Management (CRM),
- Enterprise Software,
- Sage CRM SalesLogix,
- Sage Software,
- Sales,
- Sales Force Management,
- Sales Strategy,
- Software
- Source:
- Sage Software
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Overview: Watlow Electric was experiencing rapid growth, but still operating with outdated, manual sales processes. Sage CRM SalesLogix offered Watlow Electric a CRM solution that provided sales people with key customer information and account history, enabling information sharing across multiple teams. Watlow Electric experienced revenue increases of 15% in the first year. Sage CRM SalesLogix enabled Watlow to re-focus the 360 hours they were spending per week on tracking orders to selling.
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