Accenture Case Study: WilliamsF1

Topics:
Automotive
Tags:
Accenture Ltd.,
Williams F1,
Web Technology,
Team Management,
Strategy,
Research & Development,
Product Marketing,
Product Development,
Marketing,
Manufacturing,
...
Source:
Accenture

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Overview: Williams F1 is one of the world's leading manufacturers of Formula One race cars and a nine-times Formula One World Constructors champion. In existence since 1977, the WilliamsF1 name exemplifies excellence. Accenture and WilliamsF1 have a unique relationship, which is now in its ninth consecutive year. This includes both a sponsorship position with the team as well as a partnership through which Accenture provides WilliamsF1 a wide variety of innovative e-commerce and strategic consultancy expertise. During 2002-03, Accenture worked with WilliamsF1 to enhance its product development cycle to support improved performance on the track.

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