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- Topics:
- Marketing Communications
- Tags:
- Cinema Advertising,
- Entrepreneur.com Inc.,
- Entrepreneurship,
- Internet,
- Internet Cafe,
- Management,
- Theater
- Source:
- Entrepreneur.com
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Overview: Cinema advertising is just plain affordable. A person can make a national, regional or local buy. Each theater has multiple screens, and for regional advertisers, for example, the cost per 15-second spot with a minimum buy of four weeks is $25 per screen, per week. So suppose a person owned an internet cafe and chose to advertise at the six-screen theater closest to his or her location. The cost would be just $150 per week, not including production. If the internet cafe had multiple locations, the person would simply add more theaters and screens.
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Format: HTML | Date: Mar 2005 | Pages: 3
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