How Advertising Fits Into Your Marketing Plan

Topics:
Marketing Strategy
Tags:
Advertisement,
Entrepreneur.com Inc.,
Entrepreneurship,
Management,
Marketing
Source:
Entrepreneur.com

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Overview: A business plan projects business volume, the costs of doing business, cash flow needs and possible expansion needs for additional staff and square footage. The purpose of a business plan is to provide one with realistic projections and their accompanying budgets to serve as milestones and touch points, letting the person know how the business is doing day to day, week to week, month to month and year to year.

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Format: HTML | Date: Mar 2004 | Pages: 3

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