iProspect Search Engine Marketer Job Function Study

Topics:
Internet Advertising,
Search Engine Optimization
Tags:
iProspect,
Job,
Search,
Search Engine,
Search Engine Marketing
Source:
iProspect

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Overview: The authors study reveals some interesting findings about the relative maturity of the search engine marketing channels as reflected by how organizations who are utilizing search engine marketing are dedicating human resources to its management. Key among the findings relating to the current search engine marketer community is that search engine markets are responsible for average of five other job functions with in their organizations in addition to search engine marketing.

(Is this item miscategorized? Does it need more tags? Let us know.)

Format: PDF | Size: 109KB | Date: May 2006 | Pages: 8


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