When Writing Isn't Enough: Best Practices for Marketing Your White Paper

Topics:
Marketing Strategy
Tags:
Best Practice,
Marketing,
Person,
White Paper,
WhitePaperSource Publishing
Source:
WhitePaperSource Publishing

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Overview: Before a person markets, the person need to do two things: write a good white paper and know the ideal audience. Once a person has got those things in place, here are the 4 best practices for drawing attention to the person's white paper: catchy titles, effective promotion, customized micro sites, and good contact information.

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Format: HTML | Pages: 3

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