In Search of Corporate Renewal - Focus on Corporate Venturing

Topics:
Corporate Venturing,
Innovation
Tags:
Corporate Venturing,
Finance,
Investment,
Renewal,
Telenor
Source:
Telenor Group

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Overview: In today's rapidly changing business environment established companies venture to sustain growth and corporate renewal. But developing new business from scratch takes time. Thus companies find it hard to justify investments in venturing: when measured by financial terms only, the track record of corporate venturing is poor. This paper drafts a theoretical framework which may help companies have a clear-eyed view of their venturing activities as a part of the corporate context. By doing so it may help them focus on elements essential for improving the odds for achieving corporate renewal through venturing.

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Format: PDF | Size: 128KB | Date: Feb 2004 | Pages: 13


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