The Balanced Scorecard: Motivating Employees to Deliver Your Strategy

Topics:
Motivation,
Performance Management,
Strategic Management Tools
Tags:
Balanced Scorecard,
Management,
Marketing,
Marketing Research,
Mind Tools,
Strategy,
Target,
Vision
Source:
Mind Tools

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Overview: The Balance Scorecard helps to set goals that give appropriate weight to financial and non-financial measures. It does this by starting with the vision and strategy that drives the business. From this, it identifies the drivers of success for that vision, and then develops targets that measure progress towards that success. And because well-motivated, well-managed people will work to achieve these targets, this means that, by focusing on these targets, one's team will adjust its efforts to focus on the successful delivery of your vision.

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Format: HTML | Pages: 7

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