Stakeholder Theory and Balanced Scorecard to Improve IS Strategy Development in Public Sector

Topics:
Performance Management,
Strategic Management Tools
Tags:
Balanced Scorecard,
Marketing,
Marketing Research,
Public Sector,
Theory
Source:
Agder University College

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Overview: Implementation of the Balanced ScoreCard (BSC) in public sector organizations is more likely to succeed if the organizations already possess clear conceptions of vision, strategy and outcomes. This is a paradox, as the BSC holds the promise of providing apt techniques for supporting organizations in the strategy developing process. The balanced scorecard is particularly useful in emphasizing multiple factors when developing and implementing strategy. However, the BSC has been criticized for having a too narrow stakeholder focus. This paper shows that stakeholder theory contains elements that are particularly suited for solving the complexity challenges of public sector managers.

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Format: PDF | Size: 77KB | Date: Jun 2005 | Pages: 19

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