Energy Innovator Capstone Implements a New Business Model With Help From mySAP Business Suite and SAP Netweaver

Topics:
CRM,
Strategic Management Tools
Tags:
Business Intelligence,
Software,
SAP NetWeaver,
SAP AG,
Sales Strategy,
Sales,
Pricing,
mySAP Business Suite,
mySAP,
Marketing,
...
Source:
SAP

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Overview: By 2003, Capstone Turbine Corporation, a major innovator in energy-efficient power sources (microturbines), wanted to change its engineering-driven strategy. The new strategy demanded a shift from sales through distributors to a mix of direct sales and distributors specializing in the target markets. In 1998, it rolled out not only its first microturbine, but also SAP R/3 software (which is available today in the mySAP ERP solution). With SAP Best Practices, project time and cost reduced 30% to 40%. SAP BI and SAP EP each implemented within 3 months. SAP EP and SAP BI quickly enabled analytics in mySAP CRM.

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Format: PDF | Size: 108KB | Date: Dec 2004 | Pages: 4

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