Improving the Effectiveness of Email Messaging
- Topics:
- Direct Marketing,
- Internet Advertising
- Source:
- Pitney Bowes Insight
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Overview: This paper describes how undeliverable email poses significant challenges to businesses, e-commerce, individuals and the internal communication infrastructures of changing corporations. The paper also examines how postal services and businesses can convert undeliverable email address problems into revenue opportunities and cost savings for their organizations. Finally, the paper explains how emailAngel, a new product offered by Pitney Bowes docSense, addresses these issues and can reduce the volume of undeliverable email.
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Format: PDF | Size: 30KB | Date: Oct 2001 | Pages: 4
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