The Business Model: A Means to Understand the Business Context of Information and Communication Technology
- Topics:
- Business Models,
- e-Business and e-Commerce
- Tags:
- Business Model,
- Business Model Concept,
- Information And Communication Technology,
- Lund University,
- Management,
- Strategy
- Source:
- Lund University
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Overview: The business model concept is becoming increasingly popular, within traditional strategy theory, Information and Communication Technology (ICT) research, and in the emergent body of literature on e-business. However, the concept is often used relatively independently from theory, meaning model components and interrelations are relatively obscure. This paper proposes an outline for a theoretical business model, as well as the theoretical underpinnings, claiming that a business model should include customers and competitors, the offering, activities and organisation, resources and factor market interactions, as well as the causal relations between these factors.
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Format: PDF | Size: 563KB | Date: Sep 2001 | Pages: 22
