Direct Marketing Meat - Is It an Option for You?

Topics:
Direct Marketing
Tags:
Direct Marketing,
Food,
Food & Beverage,
Manufacturing,
Marketing,
Marketing Research,
University Of Missouri
Source:
University of Missouri

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Overview: Capturing more of the food dollar by selling directly to the consumer is a goal of many farmers. But how do you go about it? Is it something that will fit into the operation? This document is a summarization of workshops and numerous interviews with direct meat marketers and can help (potential) direct meat marketers decide if this marketing strategy is for them.

(Is this item miscategorized? Does it need more tags? Let us know.)

Format: PDF | Size: 194KB | Date: Nov 2003 | Pages: 4


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