Raising the Standard of Customer Service

Topics:
Commercial Banking,
Investment and Capital Markets
Tags:
Accenture Ltd.,
Financial Services,
Financial Service,
Financial Planning,
Finance,
Enterprise Software,
Customer Service,
Customer Relationship Management (CRM),
Banking,
Software
Source:
Accenture

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Overview: Standard Chartered Bank, the world's leading emerging markets bank, offers a full range of financial services to both consumer and wholesale banking customers. To capture and retain more of the high-value customer segment in these markets, the bank embarked on a customer sales and service program. Standard Chartered Bank turned to long-time partner Accenture to help it create and implement a program to capture and retain high-value clients in Hong Kong and Shanghai. Based on Siebel 7 Financial Services, this program has already dramatically transformed staff activities and reduced service costs.

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Format: PDF

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