Keeping The Cornerstone Of Your Organization: Employer Branding Is A Necessity In An Economic Slowdown
- Topics:
- Performance Management
- Tags:
- Branding,
- Management,
- Marketing,
- Organization,
- Slowdown,
- Strategy
- Source:
- Inward Strategic Consulting
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Overview: In an approach to tighten spending organizations and their respective human resources gatekeepers are trying to retrench and even eliminate recruitment and retention initiatives. This article informs that this course of action may achieve minimal short-term gains, but also carries the risk of ending all-important dialogue with existing and potential employees. If an organization is to survive the onslaught of an economic downturn and negative press that so often predicates a business slowdown, it must hire and retain the best employees in the marketplace.
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Format: PDF | Size: 91KB | Date: Mar 2001 | Pages: 5
