Making Sense of Broadband
- Topics:
- Electrical and Electronic
- Tags:
- Broadband,
- Broadband Access,
- Broadband Internet,
- Internet,
- McKinsey & Co.,
- Network Technology,
- Networking,
- Telecommunications
- Source:
- McKinsey & Company
Vendor Registration: required
Overview: The article highlights that while many providers of broadband access have fallen on hard timesùDirecTV in the United States is only the latest to exit the businessùbroadband itself is gaining popularity. As broadband moves into the mainstream, it is reshaping the telecommunications, cable, and Internet access industries. So far, there are no "killer applications" beyond faster, better access to the Internet. But this alone has important implications for any company with an Internet business, for when broadband access reaches the saturation point in a market, new applications with the potential to disrupt existing market structures can come on-line quickly.
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Format: HTML | Pages: 7



