A Management Approach to Medical Product Line Architecture Strategy
- Topics:
- Healthcare Products
- Source:
- Foliage Software Systems
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Overview: Recently, the medical equipment market has been driven in the direction of increased segmentation meaning that, to a greater degree than ever before, each new product will have a variety of target markets to be served by a core technology. This paper discusses the development of product line architectures from the perspective of executives and managers. It looks at what does and does not constitute a product line and shows how ineffectively executing a product line architecture strategy can have serious and long-term ramifications for the organization.
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Format: PDF | Size: 143KB | Date: Nov 2003 | Pages: 12
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