The Promise and Perils of Fee-for-Service Wholesaling

Topics:
Pharmeceuticals
Tags:
Management,
Marketing,
Pembroke Consulting Inc.,
Pricing,
Strategy
Source:
Pembroke Consulting

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Overview: Fees radically alter traditional channel economics of the drug industry by splitting support and other services from product price. Wholesalers have been moving to a services business model for some time now. This article addresses the changing economics that are roiling the pharmaceutical industry. It predicts that fee-based services and fee-for-service pricing models both would grow sharply over the next five years.

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Format: PDF | Size: 25KB | Date: Mar 2004 | Pages: 4

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