Building the Balanced Scorecard in Public Sector Organizations

Topics:
Strategic Management Tools
Tags:
Balanced Scorecard,
Marketing,
Marketing Research,
Public Sector
Source:
Orion Futures Group

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Overview: A balanced scorecard is a management tool that provides senior executives with a periodic assessment of how well their organization is progressing toward achieving its strategic goals. Developing the strategy map is a key first step in the strategic process. This article focuses on the major step which is developing a balanced scorecard that enables the organization to identify the key measures that will lead to long-term strategic success.

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Format: PDF | Size: 250KB | Date: Jun 2004 | Pages: 8

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