Should Senior Managers Be Actively Involved in Sales Account Management?

Topics:
Account Management
Tags:
Sales,
Sales Force Management,
Sales Strategy,
Senior Manager,
Xmonic
Source:
Xmonic

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Overview: This article discusses whether senior managers should become actively involved in sales account planning and management. The article argues that senior management have a lead role to play in effective account management, not just in conducting sales account reviews, but also in playing an active part within the key account team.

(Is this item miscategorized? Does it need more tags? Let us know.)

Format: PDF | Size: 227KB | Date: Nov 2004 | Pages: 3

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