The Role of Strategy in Small-Firm Adaptation to a Changing Environment

Topics:
Strategy Formulation
Tags:
Environment,
Management,
Strategy,
Wayne State University
Source:
Wayne State University

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Overview: Strategy formulation and implementation are critical elements of the small firm's process of adapting to a changing world. The CEO who hopes to adapt his/her small firm to a changing environment must focus on strategy formulation and implementation. This paper presents theories, concepts, and models that can be used to improve the process of formulating strategies, to determine the content of specific strategies and, to implement the selected strategy.

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Format: PDF | Size: 96KB | Date: May 2004 | Pages: 9

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