The Relationship Between Corporate Social Responsibility and Profitability of Hospitality Firms: Do Firms That Do Good Also Do Well?

Topics:
Lodging
Tags:
Business Ethics,
Business Operations,
Cornell University,
Corporate Law,
Corporate Social Responsibility,
Leadership,
Management
Source:
Cornell University

Vendor Registration: required

Overview: This study examines the relationship between corporate social responsibility (CSR) and financial performance for hospitality firms belonging to the Fortune 500. It finds that the firms that engage in CSR tend to be highly profitable in prior periods. In subsequent period, these firms are more profitable than other comparable firms, holding all other factors constant. The paper finds very weak evidence to support that notion that this increased profitability is due to "premium" pricing of the products.

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Format: PDF | Size: 181KB | Date: Jan 2002 | Pages: 23

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