Marketing and Advertising of Online Gaming in Canada

Topics:
Gambling
Tags:
Advertisement,
Canada,
Games,
Global Gaming Business,
Marketing,
Online Game,
Personal Technology
Source:
Global Gaming Business

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Overview: Until June 2004, it was illegal to operate online gaming in Canada. There are many online gaming enterprises, which operate outside Canada, but accept bets from Canadians, but with no element of its operations emerging from Canadian soil. If such an enterprise does more than passively accept bets from Canadians, and actively solicits their gaming, this report investigates the legal position of Canadian marketing firms employed by the foreign enterprise, or Canadian media outlets that carry its advertisements.

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Format: HTML | Date: Jun 2004 | Pages: 4

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