Adoption of Electronic Banking: Underlying Consumer Behavior and Critical Success Factors
- Topics:
- Commercial Banking
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Overview: This paper discusses on the emergence of electronic banking, which has been a topic of increasing interest in recent years for both academics and practitioners, as the changes taking place in the field are clearly observable. However, the growing interest has not been matched well enough with relevant studies that would give insight into the processes and behaviors underlying the rapid adoption of new channels.
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Format: PDF | Size: 55KB | Date: Apr 2003 | Pages: 12



