Cold Calling - Cherry Picking Your Prospects

Topics:
Telesales - Telemarketing
Tags:
Bytestart,
Cold Calling,
Prospect,
Sales,
Sales Tools
Source:
Bytestart

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Overview: It is not unusual to find people beginning the Cold Calling process by trawling through their list of prospects, evaluating who to call and who to avoid. So, why is it that so many of us spend our time painstakingly researching who to ring only to "Filter" through them just as we're about to make the crucial call? This paper explains the underlying causes of this 'Cherry picking' behaviour, suggesting that sometimes the most unlikely call could be the one which results in big business.

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Format: HTML | Date: Jan 2009 | Pages: 11

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