Overcoming Cold Calling Reluctance
- Topics:
- Telesales - Telemarketing
- Tags:
- Cold Calling,
- Profitbuilders,
- Sales,
- Sales Tools
- Source:
- Profitbuilders
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Overview: If you're like many salespeople, the idea of prospecting or cold calling to generate new business, although effective, may not be the primary revenue generating activity that excites you. When salespeople resist cold calling, sales managers often respond by providing additional training, role playing, a revised presentation, or more qualified prospects to call on as the solution to improving cold calling results and productivity. Unfortunately, these tactics don't always eliminate the anxiety or level of resistance that salespeople experience when cold calling.
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Format: HTML | Date: Jan 2009 | Pages: 3
