Creating an Interactive Promotional Game to Drive Traffic
- Topics:
- Video games
- Tags:
- Bed,
- Games,
- Personal Technology,
- Sweepstake
- Source:
- Starpoint Solutions
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Overview: To promote the "Sweet Sleeper" bed, Starwood planned a sweepstakes and wanted an interactive game to promote the bed and to entice site visitors to enter the sweepstakes. Based on the exceptional work done on similar projects in the past, Starwood once again turned to Starpoint to meet their need. Starpoint designed and developed a game inspired by the beloved classic arcade game, Space Invaders. The Sleep Invaders game, which places a weary traveler in a Sweet Sleeper bed while distractions like a cell phone or thoughts of an angry boss try to interrupt the traveler's sleep.
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