UK Film, Television and Video: Overview 2003

Topics:
Motion Pictures
Tags:
British Film Institute,
TVs,
Tv & Home Theater,
Strategy,
Public Relations,
Personal Technology,
Marketing Research,
Marketing,
Management,
Industry,
...
Source:
British Film Institute

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Overview: This paper elaborates on Film Production and details about the film industry. The advent of interactive multimedia devices such as the internet, and the mobile phone has meant that the art of mass manipulation in the entertainment industry has rarely reached such sophisticated levels. Hyping up products, whether they are films or TV shows has steadily increased over the last 25 years, and when it works it works spectacularly well. In Britain over the past year PR and marketing triumphs as well as PR and marketing disasters have given an interesting insight into the current state of play in the film, television and multi-media industries.

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Format: HTML | Pages: 11


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