New Product Development

Topics:
Product Development and Design
Tags:
Business Operations,
Research & Development,
Product Marketing,
Product Management,
Product Life Cycle,
Product Development,
New Product Development,
Marketing Research,
Marketing,
University Of Texas
Source:
University of Texas

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Overview: Product management involves the management of product features, brand, warranty, and services of the particular product. All products go through a product life cycle and, with time, gradually die down. It is essential for the organization to analyze the product life cycle on a regular basis and come up with new products through the product development process. The paper examines the new product development process.

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Format: HTML | Size: 42KB | Date: Jan 2003 | Pages: 19

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