Market Development Data

Topics:
Usability
Tags:
Derby Management,
Market Development Data,
Marketing,
Marketing Research
Source:
Derby Management

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Overview: Market research is usually carried out to prepare an extensive database about the customers. The database helps in identifying the needs and requirements of customers. The market development data is the building block of a marketing strategy. A market development data involves doing an assessment, setting the marketing objectives, selecting the research method, and putting the research into action. The paper examines the dynamics of preparing market development data.

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Format: HTML | Size: 148KB | Date: Jan 2003 | Pages: 26

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