Developing Maturity In A Search Engine Optimization Campaign

Topics:
Search Engine Optimization
Tags:
Marketing,
Marketing Research,
Search,
Search Engine,
Search Engine Optimization
Source:
Internet Search Engine Database

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Overview: From the executive summary: ‘In the past few years the search engine optimization and search engine promotion industry has evolved into a more common form of online marketing. In fact, it seems to have the most appeal when one speaks of optimizing the websites for growing online companies. Knowing that, it is rather surprising that while search engine optimization is most suitable for growing businesses, the campaigns that most Search Engine Optimization firms offer are very neutral and static in nature.’ The paper explores this issue in detail.

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Format: HTML | Date: Jul 2003 | Pages: 1

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