Seven Strategies For Successful Alliances
- Tags:
- Alliance,
- Management,
- Strategic Alliance,
- Strategy
- Source:
- Gruner + Jahr USA Publishing
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Overview: From the executive summary: ‘People often think that as long as they share a common goal, things should all fit together. But, researches show that even if they have the terms and conditions of a partnership right, it may fail if they cannot manage the relationships across network.’ Hence, strategic alliances should be put into effect judiciously. Successful strategic alliances reap healthy profits. The paper enumerates seven strategies for successful alliances.
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Format: HTML | Date: Dec 2001 | Pages: 1



