Case Study: Fleming Medical Ltd

Topics:
Healthcare Products,
Healthcare Services
Tags:
Benefits,
Company Website,
Fax,
Fleming Medical,
Health Care,
Healthcare,
Human Resources,
Vertical Industries
Source:
Fleming Medical

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Overview: This case study is about Fleming Medical, which was established in 1986 and initially concentrated on the manufacture of surgical tapes and plasters. Over the years, business has extended into other related areas of the medical industry. The company website has not replaced the production of brochures. Mail shots are still undertaken to all customers and teams of medical representatives call to hospitals, pharmacies, etc. The company has found that the health sector has been slow to move towards doing business electronically. The company still does a significant amount of business through the traditional method of orders being placed by phone, fax, or letter.

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Format: PDF

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