Search Engine Marketing: Into The Fast Lane

Topics:
Internet Advertising,
Search Engine Optimization
Tags:
Marketing,
Marketing Research,
MarketingProfs,
Search,
Search Engine,
Search Engine Marketing,
Search Engine Optimization
Source:
MarketingProfs

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Overview: From the executive summary: 'In common with just about every other Internet innovation, Search Engine Optimization (SEO) first emerged as a technique pioneered by the adult industry. It is new; mainstream proponents were desperate to gain respectability and credibility. For all their hard work in establishing standards, and despite the search engines' efforts to foil the tricksters, SEO has retained its slightly shabby reputation.' The paper throws light on the concept of SEO.

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Format: HTML | Date: Oct 2003 | Pages: 1

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