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IBM WebSphere Portal for z/OS taps into System z, Web 2.0: Executive update
See how to lower costs and extract value faster with more responsive, interactive and intuitive business applications from WebSphere Portal Version 6.1.
Sponsored by: IBM
Date: December 2008 |
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New Arrows in the Channel Quiver
This article explains the six principles, placing each in a real-life business context. In the course of the article, advice is offered on topics ranging...
Company: PRTM
Date: January 1998 |
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Companies Boost Sales Efforts With Predictive Analysis
This case study defines how the company boost up its sales with the help of predict analysis and forecasting.New predictive tools from several...
Company: CMP Media
Date: February 2002 |
CMP Media |
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Survival Tips for Mail Order Beginners
The author of this article explains some tips that help you to avoid having your bank account devoured by the mail order money-eating monster. Concentrate...
Company: 4hb.com
Date: January 2003 |
4hb.com |
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THE MAIL-ORDER BUSINESS KNOW YOUR REWARDS AND YOUR RISKS!
The author of this article says that there is no "store- front" in a mail-order operation, advertising becomes essential to a successful start-up. A mail-order...
Company: adv-marketing
Date: January 1997 |
adv-marketing |
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MONEY-MAKING MAIL ORDER---Part 1
The author of this article says that Mail Order (or Direct Marketing) is an ideal business. It explains some advantages of mail order like you...
Company: adv-marketing
Date: January 1997 |
adv-marketing |
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Money Making Mail Order - Part II
This article explains why is a catalog the way to go? Valuable time, effort and expense are invested in gaining customers and this can be...
Company: adv-marketing
Date: January 1997 |
adv-marketing |
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Money Making Mail Order - Part III
The author of this article says that a line of related offers is crucial to success which includes few tips like selling more of your...
Company: adv-marketing
Date: January 1997 |
adv-marketing |
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Eddie Bauer ecommerce endurance This case study is for Eddie Bauer's online store which is one of the best. It main aim is to find the solutions,... Company: Frymulti.com | Frymulti.com |
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Loto Quebecn Hits the Jackpot with Xcelle Net
Loto-Quebec is the gaming company in the Canadian province of Quebec. Their operations include lottery sales, casinos, CD-ROM lotteries, video lotteries and network bingo. Overall...
Company: Loto Quebec
Date: January 2003 |
Loto Quebec |
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Mail-Order Company Gets A Universe Of Service From AT&T
"When your business is selling computers, you'd better show you know how to use technology. Customers looking to spend $5,000 for a new computer system...
Company: internetweek.com
Date: December 1997 |
internetweek.com |
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Setting up an Internet Business? Consider Drop Shipping
This article defines about the drop shopping method which is used for online shopping. Mail order businesses have used drop-shipping arrangements successfully for decades. While...
Company: nightcats.com
Date: January 2003 |
nightcats.com |
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5 Approaches to Order Fulfillment
"Article define about the 5 Approaches to Order Fulfillment. Fulfillment is simple at a brick and mortar store. The customer pays for the merchandise and...
Company: nightcats.com
Date: January 2003 |
nightcats.com |
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How to Hit the Mark With Your E-mail Newsletters
It's no surprise that e-mail has become the primary vehicle for b-to-b communications. Low cost, immediacy, trackability and convenience make it the preferred method for...
Company: BtoBonline.com
Date: August 2001 |
BtoBonline.com |
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Keys To Direct Mail Campaign Success
Customers have come to expect different things from different sales media. Article comments that salespeople can't just repeat your marketing message to every customer. Successful...
Company: SeaBird Associates
Date: January 2003 |
SeaBird Associates |
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An Ode To Direct Mail
Direct mail is the medium everyone loves to hate. As long as direct mailers don't abuse customers' privacy - a big "if" indeed in the...
Company: Rosenfield & Associates
Date: April 2002 |
Rosenfield & Associates |
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Million Dollar Sales Letters For Your Own Use and Profit
Selling by mail can be the easiest and least expensive method of selling services or commodities. It can also be the most difficult and the...
Company: e-comprofits.com
Date: January 2003 |
e-comprofits.com |
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How to Write a Sales Letter
A primary and widely-used form of communication, a sales letter is a marketing tool that can build your client base and increase your sales. This...
Company: Edward Lowe Foundation
Date: January 2003 |
Edward Lowe Foundation |
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Using the Internet to Improve Customer Services
The Internet is an incredible resource for managing customer relations. This article describes how a company can use Internet technology to improve customer satisfaction by...
Company: Selling Communications
Date: January 2003 |
Selling Communications |
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Cross-Channel Optimization: A Strategic Roadmap for Multichannel Retailers
The IBM Executive Brief: "Cross-channel optimization: A strategic roadmap for multichannel retailers" is a detailed study that examines an emerging model that is helping retailers...
Company: IBM
Date: July 2005 |
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Selling by Mail Order
This paper provides basic information on how to run a successful mail order business. It includes information on selecting, pricing, testing and writing effective advertisements...
Company: United States Small Business Administration
Date: February 2004 |
United States Small Business Administration |
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Predicting Mail-Order Repeat Buying: Which Variables Matter?
This paper propose a customer-oriented conceptual model of segmentation variables for mail-order repeat buying behavior. The paper investigates from a theoretical perspective what customer-related variables...
Company: Ghent University
Date: August 2003 |
Ghent University |
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Case Study: Banca Popolare Di Milano
This Italian bank set out to offer better customer service--and started by transforming its IT. IBM helped it break down the walls separating different customer-service...
Company: IBM
Date: December 2004 |
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Demystifying the PCI Data Security Standard for Service Providers
The Payment Card Industry Data Security Standard (PCI DSS) is a set of security practices set forth by American Express, Discover, Japan Central Bank, MasterCard,...
Company: ComplyGuard Networks
Date: June 2006 |
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Demystifying the PCI Data Security Standard for Merchants
The Payment Card Industry Data Security Standard (PCI DSS) is a set of security practices set forth by American Express, Discover, Japan Central Bank, MasterCard,...
Company: ComplyGuard Networks
Date: July 2006 |
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Five Steps to Achieving Precise Customer Targeting Online Today, the online customer touch point is the life's blood for the bulk of consumer-focused companies. In order to maximize a site's conversion performance... Company: [x+1] |
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[x+1] POE: The Progressive Optimization Engine Frequently, when marketers target a pocket of customers that has shown spectacular lift in a campaign, they belatedly discover the behavior is inconsistent, with response... Company: [x+1] |
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The Right Way To Use Email For Marketing
There is only one 'Right' way to use email lists for marketing purposes and that is to use it with a list of prospects who...
Company: contentdig.com
Date: January 2008 |
contentdig.com |
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Anthem Education Group: More Bang for the Buck
Anthem Education Group was paying too much for a third-party service that charged a monthly fee for printer toner with a premium for service calls....
Company: Dell
Date: September 2009 |
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