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Live Webcast: Activate Today! Realize ROI with Intel® vPro Technology and Microsoft System Configuration Manager
Realize significant ROI savings-and recoup your investment in as little as 10 months-by activating your PCs with these proven technology solutions....
Sponsored by: Intel
Date: May 2009 |
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IBM Government 2020 Paper
Read how six evolving global drivers will impact the future of state, local and federal governments, and learn how to create a plan to be better prepared to address the r...
Company: IBM
Date: June 2009 |
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PLM Neutral Customization Framework
A Product Lifecycle Management (PLM) application is same for any organization's product information as an ERP (Enterprise Resource Planning) application is to the organiz...
Company: Geometric
Date: June 2009 |
Geometric |
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Customization PLM Neutral Framework
A Product Lifecycle Management (PLM) application is same for any organization's product information as an ERP (Enterprise Resource Planning) application is to the organiz...
Company: Geometric
Date: June 2009 |
Geometric |
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A Survival Guide to Effective Marketing Campaigns for Today's Small Business
Your business needs to increase market share and trim costs! You must step up your marketing efforts, but are faced with limited resources and slim budgets. What should y...
Company: PC Connection
Date: April 2009 |
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Rebranding Across Formerly Siloed Divisions Increases Employee Engagement, Drives Cross-Sell Among Units, Greater Revenues Across Business Lines, and Boosts Loyalty by Over 200%
The client had significant unrealized potential for cross-sell and product development opportunities, between over two million auto loan customers and its $2 billion bank...
Company: Mcorp Consulting
Date: February 2009 |
Mcorp Consulting |
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When the Bosses Ask for Innovation What Do They Really Mean?
Some companies see innovation as groundbreaking products that storm the market. Others think of it as delightful, unexpected improvements to existing offerings. Still oth...
Company: Sequent Learning Networks
Date: January 2009 |
Sequent Learning Networks |
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Webcast: The Future of Marketing: Being Remarkable and the Meatball Sundae
Combining two good things does not automatically make one great thing. Case in point: a meatball sundae - Seth Godin's perfect illustration of what you get when your mark...
Company: Citrix Online
Date: December 2008 |
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Going Global with Geolocation
Written by acclaimed author and industry expert John Yunker of Byte Level Research, this 16-page white paper:
Explains how geolocation uses a Web visitor's IP...
Company: Quova
Date: October 2008 |
Quova |
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Interoperability In The PLM Ecosystem: Industry Approaches
Product Lifecycle Management (PLM) deals with the creation, modification and exchange of product information across the entire lifecycle. The scope and definition of PLM ...
Company: Geometric
Date: October 2008 |
Geometric |
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Achieving High Performance In The Asia Pacific Home And Personal Care Industry
Asia Pacific is already the third largest market globally for home and personal care products. The segment, moreover, is growing a full percentage point faster than in th...
Company: Accenture
Date: September 2008 |
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Innovation, People, and Processes: How Three Global Innovators are Bringing Winning Products to Market
What do winning innovators know that others don't? Ideas, processes and people are the drivers of innovation. To meet the innovation challenge, you need to drive your or...
Company: CA (Computer Associates)
Date: September 2008 |
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Prioritizing Your PLM Initiatives & Spends
There is an increasing acceptance among apparel brands and retailers of the fact that Product Lifecycle Management (PLM) applications can significantly streamline the pro...
Company: Geometric
Date: September 2008 |
Geometric |
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Selling The Sizzle: The Need For Customer Experience Management And Control In Consumer Electronics
Gone are the days when "Building a better mousetrap" was enough to drive sales. In nowadays' consumer electronics marketplace, even radically innovative, clearly superior...
Company: Deloitte Development
Date: July 2008 |
Deloitte Development |
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Effective Customer Experience Management
Companies of all sizes are increasingly more concerned about the overall effectiveness of their online business. Much can be learned from the traditional Web analytics, ...
Company: BNET
Date: July 2008 |
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Product Positioning And Merchandising In The Retailer Outlet
Positioning and Merchandising in the outlet are a part of a process of presenting the product to the consumers. Good positioning is the key of the success in selling the ...
Company: DiscoveryArticles.com
Date: July 2008 |
DiscoveryArticles.com |
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Business Strategy: Marketing Segmentation
Every company or small / home business exists for the purpose of providing their product or service to the market place. With this point in mind it is sometimes baffling ...
Company: DiscoveryArticles.com
Date: June 2008 |
DiscoveryArticles.com |
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Webcast: Optimizing Online Customer Interactions
There was a time when a simple check-the-box approach to online sales and service was enough to satisfy a consumer-driven Internet audience -- but those days are over. Wi...
Company: BNET
Date: May 2008 |
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Levels Of Market Segmentation
A market segment consists of a large identifiable group within a market. A company that practices segment marketing recognizes that buyers differ in their wants, purchasi...
Company: DiscoveryArticles.com
Date: May 2008 |
DiscoveryArticles.com |
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Out Of The Woods?
From pulp producers to tissue manufacturers, all of the high performers in this industry are focused specialists with a close connection to their customers. The forest pr...
Company: Accenture
Date: May 2008 |
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Selling Expense Productivity Ratio: A Way To Drive Performance Improvement In Sales And Marketing
Industrial manufacturers have long required continuous performance improvement from their Research and Development (R&D), engineering, manufacturing, and supply chain ope...
Company: Deloitte Development
Date: April 2008 |
Deloitte Development |
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Crowdsourcing And Its Impact On New Product Development
Crowdsourcing has clearly arrived and is here to stay. Corporate executives should seek to explore ways to leverage an untapped treasure trove of knowledge from all avail...
Company: Sequent Learning Networks
Date: March 2008 |
Sequent Learning Networks |
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Blackblot Crafting Market Requirements
Crafting market requirements is arguably the most important step of the product planning process, after uncovering the market problem. Identifying and articulating market...
Company: Blackblot
Date: March 2008 |
Blackblot |
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Podcast: Searching For Convergence Solutions: How Combination Products Are Transforming Health Care
Convergence can mean many things. In evolution it refers to the way different organisms independently acquire similar characteristics. In technology, convergence can occu...
Company: Deloitte LLP
Date: February 2008 |
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Competitive Analysis Benchmark Report
The informal surveys, coupled with what is learned in the learning laboratories (workshops), open windows into 'What's happening' with product managers and marketers in m...
Company: Sequent Learning Networks
Date: February 2008 |
Sequent Learning Networks |
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Analyzing Industry Maturity Stages
The Product Life Cycle model can help to analyze maturity stages of products and industries. A constant and sustainable cash flow (revenue) stream from product sales is t...
Company: 12manage
Date: February 2008 |
12manage |
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Achieving Effective End-To-End PLM
More than ever, companies are being compelled to improve innovation, time-to-market, and engineering efficiency in order to meet the exceedingly high expectations of thei...
Company: Deloitte Development
Date: January 2008 |
Deloitte Development |
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What Publishing Experts Think About Behavioural Targeting
Behavioural targeting has matured significantly over 2006 and 2007 and now represents a fundamental element of most digital campaigns. Agencies and clients, led by media ...
Company: iMedia Communications
Date: January 2008 |
iMedia Communications |
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Criteria Necessary For A Market Segment Improves Marketing
Knowing the five criteria necessary for a market segment helps you, as a small business owner, to improve your marketing. Effective marketing caters to your best potentia...
Company: contentdig.com
Date: January 2008 |
contentdig.com |
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Business Strategy : Marketing Segmentation
Every company or small / home business exists for the purpose of providing their product or service to the market place. With this point in mind it is sometimes baffling ...
Company: contentdig.com
Date: January 2008 |
contentdig.com |
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Market Segmentation - Starting With The Basics
The basics of Strategic Planning can be misunderstood by those who need to determine what they are and how they apply to the overall development of your strategic plans. ...
Company: Center for Simplified Strategic Planning
Date: January 2008 |
Center for Simplified Strategic Planning |
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Segments In Time
The trouble with most market segmentation programs is that they capture customers' preferences only at one point in time. Instead of snapshots, what is needed are moving ...
Company: Booz & Company
Date: January 2008 |
Booz & Company |
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How To Achieve Product Design
Product design should pass through six stages before the product can become a viable commercial item. This paper explains these six stages; Successful product design must...
Company: contentdig.com
Date: January 2008 |
contentdig.com |
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How To Set-Up A Trade Show Display For Your Products
When you are setting up a trade show display for your products, it is important to keep in mind that the two primary reasons for participating in trade shows are first is...
Company: contentdig.com
Date: January 2008 |
contentdig.com |
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Do Free Items Attract People To Your Trade Show Display?
People always like free stuff. Sometimes they want free things for the sake of getting something free and other times they want something free in order to make an informe...
Company: contentdig.com
Date: January 2008 |
contentdig.com |
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Birth And Growth Through Your Marketing Product Life Cycle
Your product's marketing product life cycle is similar to a child's life. Getting either off to a good start makes a difference in how far they go in life and how much re...
Company: contentdig.com
Date: January 2008 |
contentdig.com |
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Is Their Perception Your Reality?: Find Out If Your Branding Efforts Are Making A Positive Impact
Many small businesses are good at pursuing a relationship with customers, but they aren't as good at nurturing it. Nurturing a relationship allows you to reinforce your b...
Company: Entrepreneur.com
Date: December 2007 |
Entrepreneur.com |
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New Products: The Real Challenge Is In Execution, Not Strategy
A research study is implemented exploring the factors that have an impact on a company's ability to succeed in the ever-important CPG growth domain. The survey, titled "C...
Company: MarketingProfs
Date: December 2007 |
MarketingProfs |
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Integrated Corporate And Product Brand Communication
Corporations or firms are brands in their own right. Thus, communication decisions are not just about traditional product branding directed by the midlevel managers, but ...
Company: Entrepreneur.com
Date: December 2007 |
Entrepreneur.com |
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Understanding Brand Energy
Marketers are constantly searching for differentiation. Unless a company has a genuine scientific or technological advantage, preferably one that can be protected by pate...
Company: Market Research Portal
Date: December 2007 |
Market Research Portal |
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Positioning
Increasingly it is recognised that managing the brand and managing the business are the same thing. The key to outstanding business performance is attaining a company-wid...
Company: Market Research Portal
Date: December 2007 |
Market Research Portal |
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