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Working the Way Salespeople Work
Get mobile software that works the way your salespeople work, one that streamlines tasks, encourages collaboration, and maximizes customer insight.
Sponsored by: Oracle
Date: January 2009 |
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- Showing items 1-39 of 39
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How Powerful is Your Web Site? Check Its 'BTU'
temperatures. The Internet, and the Web in particular, has opened new channels for businesses to acquire, influence and service their target audiences. In this wired...
Company: Youngstown Publishing Company
Date: September 2002 |
Youngstown Publishing Company |
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Hearing The Customer’s Voice
Understanding the customer’s voice dramatically affects the eventual success or failure of new products. When corporations embrace a more customer-focused product development philosophy, they not...
Company: Quirks Marketing Research Review
Date: January 2000 |
Quirks Marketing Research Review |
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An Eye On Usability- Eye-Tracking Helps Fine-Tune AT&T’s Customer Service Site
This article tells the story of an integration of qualitative and quantitative approaches to Web site usability. Working collaboratively, usability specialists from San Diego-based EyeTracking,...
Company: Quirks Marketing Research Review
Date: July 2001 |
Quirks Marketing Research Review |
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Tapping Into The Usability Dimension- Test Your Product Before It Goes Online
Usability deals with whether or not the site communicates its content and functionality to the user and how well a user can effectively access and...
Company: Quirks Marketing Research Review
Date: July 2001 |
Quirks Marketing Research Review |
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Designing medical products for the global economy
One of the keys to eliminating unnecessary costs in product design is conducting design research early in the development stage. This article is about the...
Company: Quirks Marketing Research Review
Date: November 2000 |
Quirks Marketing Research Review |
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A Call for Satisfaction
A quick-service seafood chain recognized the simple but key drivers of its future success: To maintain occasion timeliness, two important methods of solving problems had...
Company: Quirks Marketing Research Review
Date: October 2001 |
Quirks Marketing Research Review |
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Increasing Interest
Creativity is essential to the development of positioning strategies. However, in order for these creative solutions to be implemented, the client must be willing to...
Company: Quirks Marketing Research Review
Date: May 2000 |
Quirks Marketing Research Review |
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Pricing the space program
The attraction and tourist entertainment market in central Florida is competitively intense. Attractions and/or exhibits that are not located in the central corridor south of...
Company: Quirks Marketing Research Review
Date: May 2001 |
Quirks Marketing Research Review |
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Using Research to Improve Web Marketing
Marketers are spending millions to develop and promote their Web sites and marketing programs, as they face their greatest opportunity (and challenge) in recent memory....
Company: Quirks Marketing Research Review
Date: July 2000 |
Quirks Marketing Research Review |
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Consumer Electronics Industry Takes A Conjoint Approach To Forecasting
This paper presents one method of estimating unit demand for a new product, in a relatively new product category, using conjoint modeling based on existing...
Company: MACRO Consulting
Date: January 2003 |
MACRO Consulting |
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Optimal Pricing Strategies Through Conjoint Analysis
The article defines about the developed rules to help guide pricing decisions, as well as providing ability to model potential competitive action with an understanding...
Company: MACRO Consulting
Date: January 2003 |
MACRO Consulting |
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What Are Your Biases and Heuristics?
The article states that heuristics and biases are ubiquitous because they are innate to human. They apply to customers, colleagues, executives, investors, and any other...
Company: MarketingProfs
Date: July 2003 |
MarketingProfs |
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An Eye On Usability-Eye-Tracking Helps Fine-Tune AT&T’s Customer Service Site This article tells the story of an integration of qualitative and quantitative approaches to Web site usability. Working collaboratively, usability specialists from San Diego-based EyeTracking,... Company: Quirks Marketing Research Review | Quirks Marketing Research Review |
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Tapping Into The Usability Dimension-Test Your Product Before It Goes Online Usability deals with whether or not the site communicates its content and functionality to the user and how well a user can effectively access and... Company: Quirks Marketing Research Review | Quirks Marketing Research Review |
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Product Development In A Perfect World
The article gives the events on how a medical diagnostics company incorporated customer input at every step. The first step is collecting and organizing customer...
Company: Quirks Marketing Research Review
Date: June 2000 |
Quirks Marketing Research Review |
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Need Market Research?
Marketing cannot be complete without an extensive research. Market research is the essence of every business. Companies ought to identify their target customers, the loopholes...
Company: Derby Management
Date: January 2003 |
Derby Management |
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Market Development Data
Market research is usually carried out to prepare an extensive database about the customers. The database helps in identifying the needs and requirements of customers....
Company: Derby Management
Date: January 2003 |
Derby Management |
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Gathering Customer Data: The New Market Research
With time, the way one leads life also changes. The new era presents a new package of hopes and aspirations, which need to be fulfilled....
Company: Derby Management
Date: January 2003 |
Derby Management |
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Discover Pathway To Success By Researching Marketplace
A business cannot flourish without proper market research. Market research involves analyzing the market, identifying the target customers, devising effective marketing plans, and implementing the...
Company: American City Business Journals
Date: January 2004 |
American City Business Journals |
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Search Engine Marketing: Maximizing Profit with Web Analytics From its humble beginnings in 2000, when it accounted for less than 1 percent of online advertising spend, Search Engine Marketing (SEM) has emerged as... Company: Omniture | 
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Retail Web Site Real Estate: The Path to Value
Premium real estate is not unlimited, an issue print catalogs and physical retailers have dealt with for decades. Assigning values to screen real estate (e.g.,...
Company: Omniture
Date: July 2004 |
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The Total Customer Experience: Best Practices of Cisco, Lands' End, and Air Products and Chemicals Regardless of whether we are business customers or independent consumers, we desire "one version of the truth." Learn how best-practice organizations provide one version of... Company: APQC | 
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Multichannel Measurement: Strategies for Success In 2004, two-thirds of consumers researched a product online only to buy it offline. This increased from a mere one third of consumers in 2003.... Company: Omniture |
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Information-Sharing in Supply Chains - Five Proposals on How to Proceed
Sharing information is regarded as one of the most effective ways of improving supply chain performance. Benefiting from visibility requires the efficient use of real...
Company: Helsinki University of Technology
Date: July 2005 |
Helsinki University of Technology |
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The On-Demand Call Center: You Can Bank on It!
Find out how The Provident Bank of New Jersey slashed the average duration of its customer support calls by 40 percent using on-demand call center...
Company: Echopass
Date: March 2006 |
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New Product Innovation Case Study: Maytag Corporation Learn best practices in product innovation from Maytag, a top-performing corporation.Since 1994 Maytag Corporation has made significant annual capital investments that have led directly to... Company: APQC |
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Focus Groups Vs Usability Studies
A focus group, also known as a marketing focus group, is a group brainstorming session run by a moderator. The goal of a focus group...
Company: Zanzara
Date: January 2006 |
Zanzara |
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From Concept to Customer: Winning Web Strategies for Small Business Defining an effective Internet and domain name strategy is vital to any business -- especially small or medium-sized businesses that have limited development and promotional... Company: BuyDomains.com | 
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Usability And Acceptability Studies Of Conversational Virtual Human Technology
Acceptance, accessibility, and usability data from a series of studies of a series of applications suggest that most users readily accept responsive virtual characters as...
Company: University of Colorado
Date: January 2004 |
University of Colorado |
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Comparative Usability Evaluation
This paper reports on a study assessing the consistency of usability testing across organisations. Nine independent organisations evaluated the usability of the same website, Microsoft...
Company: Xerox
Date: January 2004 |
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Usability For The Masses
The biggest problem facing the usability field is how to scale up massively so that we can impact all the user interface designs in the...
Company: NN/g - Nielsen Norman Group
Date: November 2005 |
NN/g - Nielsen Norman Group |
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An Ontology-Based Infrastructure For Usability Design Patterns
Usability patterns represent knowledge about known ways to design graphical user interfaces that are usable and meet the needs and expectations of users. There is...
Company: University of Nebraska-Lincoln
Date: October 2005 |
University of Nebraska-Lincoln |
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Elements Of A Usability Reasoning Framework
This paper brings together two different threads of work: investigating the relationship between usability and software architecture that has generated a number of usability scenarios...
Company: Carnegie Mellon University
Date: September 2005 |
Carnegie Mellon University |
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Usability And Accessibility: Best Friends Or Worst Enemies?
This paper discusses the relationship between usability and accessibility in web design which is thought by some to involve contradictory design requirements. It examines the...
Company: Monash University
Date: January 2006 |
Monash University |
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Obstacles to Customer Experience Success
Based on a survey of customer service executives, Forrester researchers discovered that most do not follow a disciplined approach to customer experience management. Only about...
Company: Forrester Research
Date: February 2007 |
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How IE7 and New EV SSL Certificates Impact Your Site
Web-based businesses are facing a confidence crisis. Trust in site security is declining, with many consumers scaling back their online transactions or worse, opting out...
Company: VeriSign
Date: September 2007 |
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Blackblot Crafting Market Requirements
Crafting market requirements is arguably the most important step of the product planning process, after uncovering the market problem. Identifying and articulating market requirements is...
Company: Blackblot
Date: March 2008 |
Blackblot |
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How to disappoint your HIPAA auditors and gain the respect of your board of directors (Not necessarily in that order)
With HIPAA audits now randomized, you must be prepared for them every day. And with state regulations requiring compliance-breach reporting, you must become your own...
Company: DataMotion, Inc.
Date: August 2008 |
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Take the Sequent Learning Challenge: Spend 15 Minutes a Day on Market Research
Market research is important - everyone knows it. Without relevant market and industry information, one can't make informed decisions. When this is brought up in...
Company: Sequent Learning Networks
Date: February 2007 |
Sequent Learning Networks |
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