White Paper Designing High Availability for Internet Information Services End downtime forever on your Web servers running Microsoft Internet Information Services with this step-by-step guide to high availability.

Tags: CA XOSoft, Web Servers, Web Server, Software, Service-Oriented Architecture (SOA)

Sponsored by: CA XOsoft
Date: November 2009
CA XOsoft
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White Paper ROI Case Study Google Apps TVR Communications An ROI study by Nucleus Research found that a 400-employee customer deploying Google Apps achieved an ROI of 500% with a one-month payback. TVR Communications...

Tags: Cloud Computing, Finance, Google Apps, Google Inc., Managerial Accounting

Sponsored by: Google
Date: September 2009
Google
White Paper Cloud Computing - What is its Potential Value for Your Company? Cloud computing may be new, but one thing hasn't changed: management's insistence on justifying IT investments by return on investment and total cost of ownership....

Tags: Cloud Computing, Finance, Google Inc., Hardware, Managerial Accounting

Sponsored by: Google
Date: September 2009
Google
Webcast Live Webcast: LCC International on 3 Reasons to Consider Google Apps At LCC International, a 1,200 employee wireless engineering company, VP of IT, John Buckholz, has managed cc: Mail, IBM Notes/Domino and Microsoft Exchange systems in...

Tags: Cloud Computing, Google Apps, Google Inc., Information Technology, Management

Sponsored by: Google
Date: November 2009
Google
Resource Center Driving Business Agility through SOA Connectivity & Integration Whitepaper from IBM In this whitepaper, you will learn how to work smarter so you can solve the problems of today and seize the opportunities of tomorrow. ...

Tags: Enterprise Software, IBM Corp., Integration, Middleware, Service-Oriented Architecture (SOA)

Sponsored by: IBM
Date: June 2009
IBM
White Paper Volume Activation Planning Guide Volume Activation helps Volume Licensing customers automate and manage the activation process of Volume Licensing media. Volume Licensing customers and special program subscribers such as...

Tags: Microsoft Corp., Volume-license

Sponsored by: Microsoft
Date: June 2009
Microsoft
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White Paper Volume Activation Operations Guide Microsoft® Volume Activation helps Volume Licensing customers automate and manage the activation process. This document provides operational guidance for Volume Licensing customers who have deployed...

Tags: Microsoft Corp., Volume-license

Sponsored by: Microsoft
Date: June 2009
Microsoft
White Paper Customer-Hosted Volume Activation Guide (Using KMS) Microsoft® Volume Activation helps Volume Licensing customers automate and manage the activation process of Volume Licensing media. Volume Licensing customers and special program subscribers such...

Tags: Microsoft Corp., Volume-license

Sponsored by: Microsoft
Date: June 2009
Microsoft
White Paper Microsoft Hosted Volume Activation (Using MAK) Microsoft® Volume Activation helps Volume Licensing customers automate and manage the activation process of Volume Licensing media. Volume Licensing customers and special program subscribers such...

Tags: Microsoft Corp., Volume-license

Sponsored by: Microsoft
Date: June 2009
Microsoft
White Paper ONE Oracle News for Midsize Organizations - Issue 05 In this issue of ONE, we look at how the combination of insight and effective customer-facing processes can help you outshine your competitors and impress...

Tags: Oracle Corp.

Sponsored by: Oracle
Date: September 2009
Oracle
White Paper Customer Relationship Management Initiatives This white paper discusses main areas that must be effectively addressed in order to support the desired CRM strategy. This information helps companies assess their...

Tags: Advertising & Promotion, CRM, Customer Relationship Management (CRM), Enterprise Software, Marketing

Company: Chatham Systems Group
Date: January 2002
Chatham Systems Group
White Paper Planning an Open House The author of this article explains that an effective open house is the best way to cement good customer relations. It also explains that how...

Tags: Cement, Customer Relation

Company: screenweb
Date: January 2003
screenweb
White Paper Challenges in P-O-P Printing This article explains that changing trends in point-of-purchase (P-O-P) promotions are affecting the way screen printers in this market do business. It also explains some...

Tags: Hardware, Peripherals, Printers, Terry W. Combs

Company: Terry W. Combs
Date: January 2003
Terry W. Combs
White Paper Empowering Customers to Close the Sale Consumer use of and demand for kiosks will increase, providing retailers with the opportunity to drive incremental sales. Read on to know more.

Tags: Kiosk, Retail, Sales, Sales Force Management, Sales Strategy

Company: retailsolutionsonline
Date: August 2002
retailsolutionsonline
White Paper Press Release Services This article says that press release have been one of the most powerful forms of marketing and advertising available on the planet. The Advanced-PR marketing...

Tags: Marketing, Marketing Research

Company: advanced-pr
Date: January 2003
advanced-pr
White Paper Online Business Press Release Writing Tips And Ideas The author of this article says press releases are one of the most cost-effective ways to get promotion for your online business. It's important to...

Tags: Advertising & Promotion, Internet, Marketing, Press Release

Company: business.com
Date: January 2003
business.com
Case Study Public Relations Strategy This case study says that Parc Technology has developed an understanding of what some of the judges are looking for. For example many entrants forget...

Tags: Benefits, Corporate Communications, Human Resources, Marketing, Public Relations

Company: 1-for-all
Date: January 2003
1-for-all
White Paper Building Trust Results in Customer Loyalty The author of this article says that most businesses struggle because trust is not yet present in a loyal customer base. Your challenge is to...

Tags: Customer Relationship Management (CRM), Enterprise Software, Marketing, Product Marketing, Software

Company: Salestrainingplus.com
Date: January 2003
Salestrainingplus.com
White Paper Motivate Yourself to Success "Motivation is direction or focus toward a goal or mission that is fueled by energy and enthusiasm. Motivation is like the motor in a car....

Tags: Leadership, Management, Motivation, Self-motivation

Company: Salestrainingplus.com
Date: January 2003
Salestrainingplus.com
White Paper Increase Rewards From Personal Development In sales as in life, there is a definite relationship between personal development and success. The more you give the greater your rewards. The focus...

Tags: Development, Reward, Sales, Sales Force Management, Sales Strategy

Company: Salestrainingplus.com
Date: January 2003
Salestrainingplus.com
White Paper Public Relations and Press Releases In addition to advertising, sales letters, and face-to-face selling, most well-executed marketing plans include one or more of the following public relations tools: press releases,...

Tags: Corporate Communications, Marketing, Marketing Research, Public Relations, Public Speaking

Company: marketingsurvivalkit.com
marketingsurvivalkit.com
White Paper Public Relations, One Dime At A Time II This article explains government-mandated promotion program in place that supports the industry you represent. The program produces successful advertising and increases consumer awareness of your...

Tags: Center For Association Leadership, Corporate Communications, Management, Marketing, Public Relations

Company: The Center for Association Leadership
Date: May 2003
The Center for Association Leadership
Case Study Salesforce.com Helps Essex Corporation Improve Customer Relationships Through Shared, Timely Information This case study focuses on the web site created as salesforce.com The challenge is Essex Corporation's disconnected tracking systems made it...

Tags: Sales, Sales Force Management, Salesforce.com Inc.

Company: Salesforce.com
Date: January 2003
Salesforce.com
White Paper Don't Gimme No Solutions This article is used to make public relation as by convincing the client by telling him about the product and why that is useful for...

Tags: Client, Corporate Communications, Marketing, Public Relations

Company: nightcats.com
Date: January 2003
nightcats.com
White Paper Turning Satisfied Customers Into Loyal Customers While building a customer base, businesses sometimes move too quickly and focus on quantity rather than quality. Just as organizations experience turnover in their employee...

Tags: Applied Training & Consulting Systems, Customer, Turnover

Company: Applied Training & Consulting Systems
Date: March 1999
Applied Training & Consulting Systems
White Paper Respond to Customer Inquiries and Complaints Promptly With all the talk about customer service and responsiveness, it is interesting to note how many businesses talk a good game but just don't deliver....

Tags: Applied Training & Consulting Systems, Complaint, Customer Relationship Management (CRM), Enterprise Software, Games

Company: Applied Training & Consulting Systems
Date: April 1999
Applied Training & Consulting Systems
White Paper The New CCO: Delivering Customer Care For various reasons, such as the current economy, companies are paying closer attention to their customers. There is a stronger need than ever to implement...

Tags: Advertising & Promotion, CRM, Customer Relationship Management (CRM), Enterprise Software, Interbrand

Company: Interbrand
Date: June 2002
Interbrand
White Paper Avoid the words "I can't..." when selling. This article proposes that staying in favor with your customers means maintaining their belief that you will do anything possible for them. That's service. The...

Tags: Penoyer Communications, Service

Company: Penoyer Communications
Date: November 1992
Penoyer Communications
White Paper PR Stirs it Up The emergence of PR as a branding tool is not so much a revolution as an evolution. The challenge is to motivate a significant majority...

Tags: Branding, Corporate Communications, Interbrand, Marketing, Public Relations

Company: Interbrand
Date: July 2003
Interbrand
White Paper Basic Definitions of Advertising, Marketing, Promotion, Public Relations and Publicity, and Salesq It's easy to become confused about these terms: advertising, marketing, promotion, public relations and publicity, and sales. The terms are often used interchangeably. However, they...

Tags: Advertisement, Corporate Communications, MapNP, Marketing, Marketing Research

Company: MapNP
Date: January 1999
MapNP
White Paper Leading edge Public Relations guarantee successful communication Public relations helps you to reach the goal. Enforcing brand awareness for a lot of readers through continuous coverage of your company and by getting...

Tags: Brand, Branding, Corporate Communications, Marketing, Public Relations

Company: Schalow Communication
Date: January 2003
Schalow Communication
White Paper A Career in Public Relations Public relations is vitally important to an organization's success and survival. Public Relations professionals should strive to serve external and internal audiences' needs -- while...

Tags: Career, Corporate Communications, Marketing, Public Relations, Publicity Club

Company: Publicity Club
Publicity Club
White Paper Public and Media Relations Public relations are conducted through the media, that is, newspapers, television, magazines, etc. Publicity is mention in the media. Organizations usually have little control over...

Tags: Advertising & Promotion, Corporate Communications, Marketing, Media, Public Relations

Company: Authenticity Consulting
Authenticity Consulting
White Paper Benefit from Public Relations and Marketing This article is about an Emerging Technology Startups: Benefit from Public Relations and Marketing that Increases Your Company's Visibility to Attract Investors and Media Attention....

Tags: Benefits, Corporate Communications, Human Resources, Industry, Marketing

Company: experiencepr.com
Date: January 2003
experiencepr.com
White Paper Public Relation Public Relation is defined as “The planned and sustained effort to establish and maintain goodwill and mutual understanding between an organisation and its publics” A...

Tags: Corporate Communications, Goodwill, Marketing, Public Relations

Company: tutor2u
Date: January 2003
tutor2u
White Paper PR's Trickle-Down Theory The next time you talk to your customers, ask them what they value about your company. Don't be surprised if you get a number of...

Tags: Channel Seven, Corporate Communications, Marketing, Public Relations

Company: Channel Seven
Date: April 1999
Channel Seven
White Paper "Do Your PR People Know What's Being Said About You on the Net? "Do you know what the 60+ million people on the Internet are saying about your company, product, services or executives? If you are a public...

Tags: Branding, Channel Seven, Corporate Communications, Marketing, Public Relations

Company: Channel Seven
Date: January 1999
Channel Seven
White Paper Preaching to the Masses:Consumer PR for High-Tech Clients PR professionals representing technology clients face a unique challenge when it comes to gaining press in the consumer media. Though accessible, consumer outlets such as...

Tags: Advertising & Promotion, Channel Seven, Corporate Communications, Marketing, Public Relations

Company: Channel Seven
Date: July 1998
Channel Seven
White Paper Is PR Having Trouble Finding the Web? Is PR in the slow lane when it comes to the Internet? For corporate PR departments, is the road to Web publicity marked with "Do...

Tags: Corporate Communications, Marketing, Public Relations, Web

Company: Channel Seven
Date: August 1998
Channel Seven
White Paper Net PR taking over traditional media relations We expect the Internet to become the main tool of our trade within the next five years." Press relations is usually the last thing companies...

Tags: B2B, Corporate Communications, Crain Communications Inc., E-business/E-Commerce, Internet

Company: Crain Communications
Date: December 1997
Crain Communications
White Paper The 10 elements of an effective press release "This article tells us about10 key elements of an effective press release with tips to help you get your release positively covered. Each of the...

Tags: Management, Press Release, Strategy

Company: Morino Institute
Date: January 2003
Morino Institute

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