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Create Enduring Customer Relationships
Develop profitable, long-term relationships with your customers by truly differentiating your business with a solid and strategic loyalty program.
Sponsored by: Oracle
Date: January 2009 |
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- Showing items 41-80 of 541
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Top 10 Tips for Marketing a Small Business This article explains some tips for marketing small business like creating a brochure for your business, publishing a newsletter, developing a website, attending trade shows,... Company: 7StepMarketingPlan | 7StepMarketingPlan |
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7 Direct Mail Secrets Guaranteed to Create a Stampede of New Business Direct mail can become the most predictable and consistent way to generate more customers yet most businesses are guilty of doing it wrong. This article... Company: marketingsurvivalkit.com | marketingsurvivalkit.com |
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How to Create Powerful Offers that Drive Your Sales through the Roof! This article explains some ways through which you can drive your sales through sales like using the bonus pile on, 100% no risk gurantee, make... Company: marketingsurvivalkit.com | marketingsurvivalkit.com |
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13 Best Marketing Tips for Small Businesses This article explains some marketing tips for small business like writing a business letter everyday, creating headline of your press releases and advertisements, sending press... Company: marketingsurvivalkit.com | marketingsurvivalkit.com |
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Five Concepts to Improve Your Marketing Results This article says that one of the most important facets of your marketing program should be developing and using your ommunication skills. Product and service... Company: marketingsurvivalkit.com | marketingsurvivalkit.com |
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Choosing Perfect Keywords and Phrases Keyword Marketing is an important, but often neglected part of successful Internet marketing. Judging from recent posts on small business message boards, there are a... Company: marketingsurvivalkit.com | marketingsurvivalkit.com |
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Nine Steps to Building a Winning Sales Organization This article discusses how you can build a winning sales organization. It also explains strategies which can be used to improve the performance of your... Company: 4hb.com | 4hb.com |
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Chorus Case Study Chorus Application Software Limited in conjunction with leading food wholesalers in both general food and meat specific areas, has produced the definitive business management solution... Company: Chorus Software | Chorus Software |
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advertising case study
Moai's Success in Closing Sales With Banners on internet.com. Moai has been advertising on the internet.com Network since December 1998. During that time, over...
Company: Media kit advertising options
Date: January 2003 |
Media kit advertising options |
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Codes of practice, direct marketing and on-line services
Electronic Commerce offers both users and service providers a global market place for information and for the purchase of goods and services. Direct marketing, which...
Company: directmarketing.org
Date: November 1997 |
directmarketing.org |
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Fineos case study
"Northern Rock's products are distributed through mortgage centres, postal and telephone operations and a network of 76 branches. In addition, the bank has a national...
Company: fineos.com
Date: April 2002 |
fineos.com |
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It's Time to Dust off
This article discusses strategies for making the most of your direct marketing dollar in tough economic times like building your business, making every lead count,...
Company: Connect Direct
Date: February 2001 |
Connect Direct |
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Direct Marketing
"Direct marketing combined with transactional information will help marketers lower the costs of customer acquisition, leverage their current customer base, understand seasonal purchasing trends, increase...
Company: Doubleclick.net
Date: September 2002 |
Doubleclick.net |
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Strategies for Better User Conferences
This article explains some tips, techniques and creative ideas for using direct marketing to increase the attendance at customer events like starting early, making it...
Company: Connect Systems
Date: April 1997 |
Connect Systems |
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Secrets of Successful Lead Generation
Direct marketing is most often used as a vehicle to generate leads, not sales. Whether it's generating prospects for a field sales force, attendees at...
Company: Connect Direct
Date: February 1997 |
Connect Direct |
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Direct Marketing - Marketplace CatalystSM
"This white paper defines about Marketplace CatalystSM, is a suite of direct marketing services designed to stimulate markets, generate new customers and promote more purchases...
Company: directalliance.com
Date: January 2003 |
directalliance.com |
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7 Secrets to Winning the Direct Mail Game
This article explains some secrets to win direct mail game like always look at your direct mail as your recipient will look at it, remenber...
Company: geoneighboring.com
Date: January 2002 |
geoneighboring.com |
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How Much Should You Pay for Direct Marketing Lists?
This article explains how to determine which direct marketing list is the most cost effective for your business. A free list is usually the most...
Company: geoneighboring.com
Date: January 2002 |
geoneighboring.com |
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Direct Marketing: It's An Entirely New Playing Field! "The article emphasis on direct mail or telephone marketing. Another emerging trend is for reps to handle e-mail inquiries between phone calls in inbound environments.... Company: Telesales | Telesales |
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The DMA Statistics and Modeling for Direct Marketers This article explains that The DMA Statistics and Modeling for Direct Marketers has been designed to meet your needs. Learn how to better understand... Company: the-dma.org | the-dma.org |
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Strategies for Tackling Rep Promotion-Related Issues
Whenever reps are promoted to senior positions, such as being a team leader, feelings of resentment and reduced productivity by others in the group may...
Company: Telesales
Date: October 1999 |
Telesales |
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Basic Definitions of Advertising, Marketing, Promotion, Public Relations and Publicity, and Salesq
It's easy to become confused about these terms: advertising, marketing, promotion, public relations and publicity, and sales. The terms are often used interchangeably. However, they...
Company: MapNP
Date: January 1999 |
MapNP |
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promotion - advertising: introduction
"This case study defines different stages that are the part of successful campaign. The Institute of Practitioners in Advertising (IPA), the body which represents...
Company: tutor2u
Date: January 2003 |
tutor2u |
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Advertising- Why and What?
This article is about understanding the concept before undertaking an advertising campaign, marketers should be able to answer two key questions: (1) Why are...
Company: tutor2u
Date: January 2003 |
tutor2u |
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Basics and Planning Advertising and promotions is bringing a service to the attention of potential and current customers. Implementing an advertising and promotions plan best carries out advertising... Company: MapNP | MapNP |
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Measuring Advertising Effectiveness
An ad from a new company has to be noticed by a prospect a total of nine times before that prospect becomes a customer. Just...
Company: Entrepreneur Media
Date: January 1998 |
Entrepreneur Media |
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Motivating Affluent Customers Targeting the rich can mean big bucks for you. Here's how to approach your marketing program for this unique market. Affluent consumers find word-of-mouth and... Company: Entrepreneur Media | Entrepreneur Media |
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Direct Marketing: How To Get Direct Marketing Copy That Sells From A Direct Marketing Freelance Agency
The purpose of direct marketing is to produce customers who spend substantially more money with your business than you spent on the media space or...
Company: Advanced Marketing Consultants
Date: August 2003 |
Advanced Marketing Consultants |
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Promotion - direct marketing
Direct marketing is concerned with establishing an individual relationship between the business offering a product or service and the final customer.Direct marketing is defined as...
Company: tutor2u
Date: January 2003 |
tutor2u |
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Promotion - personal selling
This article defines the meaning of the personal selling which is base of direct marketing. Personal selling is oral communication with potential buyers of...
Company: tutor2u
Date: January 2003 |
tutor2u |
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Introduction to the promotional mix
It is not enough for a business to have good products sold at attractive prices. To generate sales and profits, the benefits of products have...
Company: tutor2u
Date: January 2003 |
tutor2u |
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Valley Press Retail Advertising
This article is about the Antelope Valley Press Retail Advertising Department offers a variety of special services to assist its advertisers. There is...
Company: avpress.com
Date: January 2003 |
avpress.com |
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Home Depot: How Big Hardware Retailer Makes Direct Delivery Work
This case study is about the Home Depot that has truckers to provide the buffer that’s missing from a direct store delivery (DSD)...
Company: SupplyChainBrain.com
Date: July 2002 |
SupplyChainBrain.com |
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High-Impact Direct Mail Campaigns
Direct mail is one of the most controversial lead-generation media. That said, direct mail can be one of your most powerful lead generation tools,...
Company: SeaBird Associates
Date: January 2002 |
SeaBird Associates |
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Twelve Ways To Make Your Advertising Produce More Results
If you place an advertisement, and it generates more profit than the ad costs, consider it a success. The next step is to widen the...
Company: SeaBird Associates
Date: January 2002 |
SeaBird Associates |
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Building Great Advertising Campaigns
Many advertisements are a total waste of money, and most are marginal at best. Advertising campaigns are a complex mixture of art and science, and...
Company: Salestrainingplus.com
Date: January 2002 |
Salestrainingplus.com |
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Direct Marketing Industry Online
The Web is proving to be a lucrative marketing and selling channel for the direct marketing community. Online direct marketers expect a doubling in Web-based...
Company: ActivMedia Research
Date: August 1999 |
ActivMedia Research |
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Getting Publicity: Making Press Releases Work
Publicity is often referred to as "free advertising," a slight misnomer because it takes time and money to do publicity right. Still, an effective press...
Company: SeaBird Associates
Date: January 2002 |
SeaBird Associates |
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Twelve More Ideas To Make Your Advertising Produce More Results
It is a rare advertising campaign that is either a roaring success or a total failure. Nearly all advertising campaigns produce at least some results....
Company: SeaBird Associates
Date: January 2002 |
SeaBird Associates |
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Sell More By Showing The Right Product On The First Try
" If you have many different products to offer, the challenge is which one to present first. If you guess wrong, your prospect may walk...
Company: SeaBird Associates
Date: January 2002 |
SeaBird Associates |
- Showing items 41-80 of 541
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